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To Save Avon, New Owner Comes Calling on Social Media

Written by Wilson

The Avon lady has a new potential savior.

After years of unsuccessful turnaround attempts at Avon Products Inc. by activist investors, private equity and different leaders, a Brazilian cosmetics company has set out to rescue the 134-year-old direct seller.

Natura & Co., upon closing its $2 billion, all-stock acquisition of Avon last…

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Credit: WSJ.com

About the author

Wilson

I work as the Content Writer in miniamazon. I play Quake like professionally. I love to write about Shopping Trends, Sports and have been writing about them for two years.