Sonic’s sprint to theaters hasn’t exactly taken the blue hedgehog down a smooth road. After loud outcry from fans about Sonic’s original (admittedly terrible) design, the filmmakers went back to the drawing board and rebuilt the iconic video game hero from the ground up. The well-done redesign pushed the movie from late 2019 to February 14, 2020. Sonic the Hedgehog will be the perfect Valentine’s Day date movie, right?
Sonic has been a household name since the early ’90s, so there was already an endless supply of toys, plushes, and random doodads available for purchase. Nevertheless, the Sonic movie gives Sega another opportunity to push Sonic merchandise on fans both old and new. Seeing as we’re only about a month away from Sonic’s theatrical debut, you can bet movie merch is starting to pop up in stores. We have to say: The merch revealed thus far is…strange.
If you don’t believe us, check out some of the Sonic the Hedgehog movie merch below. We’ll add to this list if more bizarre Sonic movie toys are revealed in the coming weeks.
Baby Sonic plush | $10
You’re probably familiar with the phenomenon that is Baby Yoda. But have you met Baby Sonic, the cute little hedgehog that will try to steal our sweet son’s thunder? The Baby Sonic plush is decidedly less cute than his movie design. It looks like the love child of the original movie design Sonic and updated Sonic.
Spin Dash Sonic | $30
There’s also “Spin Dash Sonic,” which basically turns Sonic into a Hot Wheels-type toy that launches through a gold ring. The box has a picture of the redesigned Sonic. All good, right? Nope. When you open the box, you’ll be greeted with a Sonic toy based off of the original movie design. On the bright side: When spinning towards the gold ring, all you’ll see is a blur, not the Sonic we’d all love to forget.
Sonic Mad Libs and movie novelization
On the less strange side of things, there’s a Sonic movie novelization in the works. The middle-grade novel clocks in at 144 pages and releases February 14. The cover design hasn’t been revealed, but imagine if it’s that zoomed-in look at Sonic’s teeth from the original design. You can also grab an official Sonic movie version of Mad Libs at Amazon for $6.49.
Sonic the Hedgehog “Speed Freak” notebook | $15
Meanwhile, Sega’s own storefront has a Sonic the Hedgehog spiral notebook that simply repeats the phrase “Speed Freak” over and over again in English and Japanese on the front cover. The $15 notebook is listed as movie merch, though we can’t really determine why. You can browse more Sonic movie merch at Sega.